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FIRST: English for Copywriting in the Digital Era (SDU)



Group photo
The Speaker, Ms. Heidi LAM, taking group photo with the workshop participants

The Copywriting workshop hosted by Ms. Heidi LAM, Executive Producer of VOGUE Hong Kong, delivered a wide range of skills and tips required for a good copywriter. Throughout the workshop, she shared numerous real-life examples and case studies, so that the participants could gain both applicable knowledge and a deep understanding of how to be an engaging and captivating copywriter.